º«¹úÂãÎè

CMIS 542 Electronic Marketplaces and Social Media (3 credits)

Note: This is the 2010–2011 edition of the eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or click here to jump to the newest eCalendar.

Offered by: Career & Professional Develop (School of Continuing Studies)

Administered by: School of Continuing Studies

Overview

Management Information Systems : Introduction to electronic marketplaces and their evolving role in e-business focusing predominantly on the use of general and vertical marketplaces by businesses. Social media marketing including new channels of marketing, advertising and communication will also be discussed.

Terms: Fall 2010

Instructors: Gniwisch, Pinny (Fall)

Back to top