Vue d'ensemble
Relations publiques : Survey and history of public relations practice, its various sub-specialties and its role in the organizational structure. Theories of communication and applications of theoretical knowledge in the field. Recent trends and best practices in both private and not-for-profit sectors. Professional ethics and associations.
Terms: Automne 2009, Hiver 2010
Instructors: Pitts, Charles (Fall) Hirst, Elizabeth Jane (Winter)