Overview
Transportation : Basic principles of logistics and applying them to the role of marketing channels of distribution as a tool employed by marketers to compete with other companies. Focuses on important issues in logistics and market channel management and their relationship to strategic marketing.
Terms: This course is not scheduled for the 2009-2010 academic year.
Instructors: There are no professors associated with this course for the 2010-2011 academic year.
- Prerequisite: CTPT 225